Ten years designing complex SaaS products, building scalable design systems, and shipping AI-native experiences. I own ambiguous, strategic product problems from definition through execution — and treat AI tools as part of how I work, not a separate specialty. Currently leading core product, component systems, and AI experiences at Constant Contact.
Featured Work
About
I’m a Lead Product Designer with 10+ years designing complex SaaS products, scalable design systems, and AI-native experiences. My work sits at the intersection of product strategy, systems thinking, and execution — I own ambiguous problems and build frameworks that scale beyond a single feature or team.
At Constant Contact, I lead design across core product, reporting, and design systems — owning the AI assistant experience, defining component standards in Summit (the company’s unified design system), and shaping how AI-powered insights reach small business marketers at scale. Before that, at Ninety.io, I launched a mobile app from 0→1 that reached Apple’s Top 100 Business Apps, co-built Terra (the company’s first design system), and shipped an AI agent with a 58% task completion rate.
I think in systems, not just screens. Whether I’m defining an AI interaction model, establishing governance for a component library, or redesigning a complex multi-step workflow, I care about the craft: interaction design, information architecture, accessibility, and visual quality. I use Claude, Cursor, ChatGPT, and Gemini as daily parts of my process — for research synthesis, prototype generation, documentation, and implementation.
Outside work, I photograph families and newborns, experiment with new AI tools, and spend time with my husband and two daughters in Upstate New York.
Experience
Senior design lead for Constant Contact’s AI strategy — owning the conversational AI, reporting insights, and customer activation product areas. Led Summit, the company’s first unified design system, consolidating five legacy systems into one platform for 20+ designers and 60+ engineers. Strategic partner and mentor to design teams across product, establishing AI/UX design principles org-wide.
Senior design lead across AI, mobile, and design systems on a B2B SaaS platform. Co-led a cross-functional team of 9 (designers, PM, engineering leads) to ship Terra, Ninety’s first unified design system. Drove Ninety Mobile from 0 to Apple’s Top 100 Business Apps with 3× expected adoption. Designed and shipped Maz, an AI agent with a 58% task completion rate — defining human-in-the-loop interaction patterns the whole org extended.
Designed personalization and AI-recommendation surfaces for a large consumer marketplace, partnering directly with data science to translate model outputs into user-facing experiences. Developed the design judgment for when AI recommendations should be visible, explained, or hidden — foundational thinking I carry into every AI product I work on.
Led design and creative strategy at the executive level for a digital advertising platform — managing a cross-functional creative team, defining design principles, and owning the end-to-end product design process across B2B and consumer surfaces. First leadership role shaping org-wide design decisions.
Led marketing and brand strategy for the New York State Association of Realtors, serving 30+ local boards statewide.
Directed marketing strategy and brand development for a managed IT and cybersecurity services provider.
Led a full organizational rebrand and contributed to a MARCOM award–winning foster care campaign for a nonprofit providing mental health, education, and child welfare services.
Supported creative marketing and digital advertising for a premier luxury automotive dealership.
Education & Credentials